Builders Design

behind the science

Why did a Senior Living sales and marketing professional join Builders Design? Meet Dan Rexford:


“As part of my commitment to continuous learning, I attended a regional National Association of Home Builders’ conference on Active 55 Sales and Marketing in Philadelphia.

I pride myself on knowing a bit about senior living sales and marketing, having been fortunate enough to have led teams that inspired about 30,000 people to move to senior living communities.

Joe Duffus, CEO and Jessica Steeves, Vice President of Builders Design gave a presentation that simply floored me.

An Interior Design firm with an approach unlike any other.

Here was an Interior Design firm focused on creating spaces that are not only great places to live but are purposefully created so their clients sell more and command higher prices.

If you are in the business of inspiring people to move, you know this is just what you want.

As I drove home, I couldn’t help thinking, “Senior Living needs this.”

Intense competition

You are facing intense competition.

Residents are able to stay in their homes longer because of modern technology and conveniences. To name a few: Doctors making house calls, Uber/Lyft, prepared meal delivery, etc. All of which are allowing people are able to stay in their houses longer.

You need every edge you can get. You need interiors that perform.”

Thank you,

Dan Rexford



7601 Lindbergh Dr
Gaithersburg, MD 20879

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